IBS Americas MasterClass Series - Business Ideas to transform your career and your company By the end of this lecture, you will be able to: • Discuss key aspects, main challenges, and future trends within the area of Data Science; • Understand the applicability of Data Science through a contextualized overview; • Have a good starting point for further self-directed learning of programming and Data Science; • Understand the practical value and benefits of Data Science in applied, real-world situations using realistic interactive examples and use cases. Lecturer: Thomas Hirschmann is a passionate entrepreneur who has successfully built several digital ventures in the area of data, insights & innovation, including Evonovation, Herrandmister, and Behavioral Economy. He has a law, economics and psychology background and is not only interested in digital trends but in everything truly innovative, especially within the triangulation of data, technology and consumer behavior. In addition to his strong foothold in business, Thomas is also an enthusiastic researcher and has published several scientific articles across various areas including brand communication, creativity and innovation, where he has also publicly spoken at international scientific conferences. His academic work as a university lecturer is correspondingly far-reaching. He is currently a lecturer for "Data Science" and "Predictive Analytics & Big Data” at Pearson College London, teaches “Innovation” at Kent Business School and “International Business Expansion” at Toulouse Business School. - Visit the MasterClass Series platform to get your certificate and earn an International Scholarship. https://masterclass.ibs-americas.com/an-introduction-to-data-science?campanha=divulgacao-mc6-youtube&origem=cdm-en - Subscribe to Americas Business Channel to watch other lectures of the MasterClass Series. - Become an IBS Americas student - programs in Europe, United States and Brazil. https://www.ibs-americas.com #masterclass #datascience #data #science #strategic #management #lecture #pcl #pearsoncollegelondon #pearson #college #london #business #thomashirschmann