What is PRD and Why is it Important

Ideal template of a tech PRD along with an example

How to write an Effective PRD

Pitfalls/ Bad PRD

Importance of understanding your market in product management

Environmental Analysis

Competitive Analysis

Introduction to User Research

Surveys

User Interviews

Contextual Inquiry

User Feedback

A/B Testing

Selecting a Method of User Research

Personas

User Journey Mapping

Affinity Mapping

Types of Minimum Viable Product (MVP)

upGrad

*Product Management Full Course 2024 | Product Management Tutorial | What is Product Management?*
🔥PG Certificate in Product Management from Duke CE - https://www.upgrad.com/product-management/?utm_source=OSOCIAL&utm_medium=OYT&utm_campaign=IND_CMT_WEB_OSOCIAL_OYT_ALL_DV_ALL_oeIS0VblxB0_Description_ALL_ALL
🔥MBA by Liverpool Business School - https://www.upgrad.com/mba-liverpool-business-school/?utm_source=OSOCIAL&utm_medium=OYT&utm_campaign=IND_CMT_WEB_OSOCIAL_OYT_ALL_DV_ALL_oeIS0VblxB0_Description_ALL_ALL
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Product management is the process of overseeing the development, launch, and maintenance of a product or service. It entails comprehending the needs of the consumer, formulating the product's vision and strategy, and collaborating with cross-functional teams to produce a product that satisfies both business and customer needs.
Hello & Welcome to our Product Management tutorial powered by upGrad! This tutorial is designed to guide you through essential aspects of product management, focusing on creating a solid foundation from which great products can emerge.

*Topics covered:*
Product management tutorial session 1: Introduction 
00:02:04 - What is PRD and Why is it Important
00:04:02 - Ideal template of a tech PRD along with an example
00:36:11 - How to write an Effective PRD
00:43:09 - Pitfalls/ Bad PRD

Product management tutorial session 2: Understanding Your Market
00:45:54 - Importance of understanding your market in product management
00:50:50 - Environmental Analysis
01:06:20 - Competitive Analysis
01:11:27 - Pitfalls/ Bad PRD

Product management tutorial session 3: Understanding Your Customer & User
01:35:05 - Introduction to User Research
02:00:39 - Surveys
02:14:40 - User Interviews
02:19:39 - Contextual Inquiry
02:23:55 - User Feedback
02:26:48 - A/B Testing
02:35:26 - Selecting a Method of User Research

Product management tutorial session 4: Building Artifacts from User Research
02:40:56 - Personas
03:18:01 - User Journey Mapping
03:33:49 - Affinity Mapping
04:01:56 - Types of Minimum Viable Product (MVP)

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Product Management Full Course 2024 | Product Management Tutorial | What is Product Management?

Product Management Full Course 2024 | Product Management Tutorial | What is Product Management?

Product Management Full Course 2024 | Product Management Tutorial | What is Product Management?

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